airbnb.com

This site is essentially invisible to AI agents.

Partial results

Our scanner was blocked by this site's bot protection. Results are partial and the real score may be higher.

Note: real AI agents likely get blocked too.

Needs work (7)

agents.md Needs work

GET /agents.md returned 404

agents.md is the primary self-description file AI agents look for when deciding how to interact with a site.

Publish a markdown file at /agents.md describing your site, available actions, and machine-readable endpoints.

llms.txt Needs work

GET /llms.txt returned 404

llms.txt is the emerging convention for pointing LLMs at the most relevant content on a site.

Publish a markdown file at /llms.txt summarizing your site with links to key pages.

llms-full.txt Needs work

GET /llms-full.txt returned 404

llms-full.txt provides an extended, unabridged version of llms.txt for agents that can handle more context.

Publish a markdown file at /llms-full.txt with the full content llms.txt links to.

MCP server card Needs work

GET /.well-known/mcp.json returned 404

An MCP server card at a well-known location lets agents discover tool/action interfaces automatically.

Publish an MCP server descriptor at /.well-known/mcp.json describing available tools and endpoints.

.well-known/verified.md Needs work

GET /.well-known/verified.md returned 404

Publishing /.well-known/verified.md is the strongest first-party signal that a site actively participates in agent-readiness self-attestation.

Publish a markdown file at /.well-known/verified.md describing your entity for verified.md self-verification.

x402 payments (experimental) Needs work

no x402 signals detected (probed /api paths, headers, agents.md)

x402 is an emerging standard for agent-native micropayments over HTTP 402. Early support signals forward-looking infrastructure.

Consider returning 402 Payment Required with X-Payment headers on metered API routes, or mention x402 support in agents.md.

Bot access Needs work

homepage returned 200 but body looks like a bot-challenge page

If the homepage returns a 403 or a challenge page to a scanner-style user agent, real agents likely get blocked too.

Allow the scanner's user agent (and known AI crawlers) through any bot-protection layer (WAF, Cloudflare challenge, etc.).

Passed (3)

robots.txt AI access Pass

robots.txt does not block crawlers; explicit directives for GPTBot, ClaudeBot, PerplexityBot

robots.txt controls whether AI crawlers (GPTBot, ClaudeBot, PerplexityBot, Google-Extended) can access your site at all.

sitemap.xml Pass

sitemap referenced from robots.txt: https://www.airbnb.com/sitemap-master-index.xml.gz

A sitemap helps agents discover the full set of pages worth crawling or indexing.

HTTPS + redirect Pass

HTTPS reachable and HTTP redirects to HTTPS

Agents should reach the site over HTTPS, and plain HTTP should redirect there so credentials and payloads are never sent in the clear.

Could not evaluate (4)

Content negotiation Could not evaluate

Could not evaluate: the homepage was blocked by bot protection

Structured data (JSON-LD) Could not evaluate

Could not evaluate: the homepage was blocked by bot protection

Meta hygiene Could not evaluate

Could not evaluate: the homepage was blocked by bot protection

Content readability Could not evaluate

Could not evaluate: the homepage was blocked by bot protection

What this means for airbnb.com

Your bot protection is turning AI agents away at the door. Nothing else on this list matters until they can get in.
AI assistants answering questions in your category cannot read how airbnb.com wants to be used, so they cite competitors who declare themselves.
Assistants that look for a plain-language summary of airbnb.com find nothing, so what they say about you is guesswork assembled from third-party pages.
Agents that want your full content in one clean file have to crawl page by page instead, and most give up early.
Agents can read airbnb.com but cannot interact with it. To them you are a brochure, not a service.
Nothing proves airbnb.com is who it says it is, so an agent has no way to tell you apart from an impersonator.
Agents that can pay for content and services have no way to pay you.

Make airbnb.com agent ready

Displace implements every failing check above and re-verifies monthly. Beta rate EUR 990 flat (list EUR 1,900), first 10 sites only, includes the first 3 months of certification.

Or email hello@verified.md.